Comparison
Kwazi vs WPForms
WPForms is a drag-and-drop form builder for WordPress. Kwazi is a free WordPress plugin with a form builder that saves every entry and links it to a CRM and online booking.
Facts about WPForms checked on 20 October 2026. Sources below the table.
Kwazi and WPForms side by side
Kwazi
WPForms
Price
Free plugin. Paid add-ons are optional.
Free Lite version; Basic $49.50 the first year, then $99 per year.
Free version
Everything in Kwazi Free, for your whole team.
Lite emails entries but doesn’t store them on your site; Lite Connect keeps a backup in the WPForms cloud.
Where your data lives
In your own WordPress database.
Lite: by email (optional cloud backup). Paid plans: your WordPress database.
CRM
Contacts and organizations, tags, custom fields and a timeline.
Not included.
Forms
Form builder; every entry is saved and can become a contact.
Drag-and-drop builder with many templates.
Online booking
Services, several team members, working hours and time off.
Not included.
Reminders and changes
Reminder email and a link to cancel or move.
Not included.
Google and Outlook calendar
On the roadmap as an add-on.
Google Calendar in Pro and up.
API and webhooks
Free REST API with OpenAPI, and signed webhooks.
Zapier from Pro; webhooks in Elite.
AI assistants (MCP)
Free abilities for AI assistants through MCP.
AI form creation in paid plans; no MCP found.
Sources: WPForms on wordpress.org, wpforms.com/pricing, Lite Connect. Prices in US dollars, excluding VAT.
When WPForms fits better
You need advanced forms today: many templates, multi-page forms or payment forms.
When Kwazi fits better
You want every entry saved on your own site for free, turned into a contact, next to online booking.
Questions about Kwazi and WPForms
Does Kwazi save form entries for free?
Yes. Every entry is saved in your own WordPress database and can create or update a contact, together with the consent text the visitor saw.
Is Kwazi a WPForms alternative?
For contact, lead and request forms, yes. Fields that appear based on earlier answers come in Kwazi 1.3. For complex payment or multi-page forms, WPForms offers more today.
How does Kwazi stop spam?
With a hidden honeypot field, a minimum time to fill in the form and a limit per visitor, all checked on the server.
Bookings, clients and forms on your own website
Kwazi Free gives you online booking, a CRM and forms in one plugin.
